Boston -- Mar 8th, 2011 -- Global education leader Houghton Mifflin Harcourt (HMH) and Singapore−based EyePower Games are working together to digitize many of HMH′s Storytown Readers — level−graded books used in English language lessons in schools worldwide— into Moo−O stories.
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Houghton Mifflin Harcourt Partners with EyePower Games to Turn Storytown Readers into Immersive Digital Storybooks with Moo−O
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Moo−O is a flagship product of EyePower and is designed to motivate children to learn through play and to read through the power of immersive technology. A first−of−its−kind product, Moo−O has captured the acclaim of teachers from countries such as Australia, Canada, New Zealand, Singapore, the United Kingdom and United States.“Moo−O is able to get students to collaborate, read and speak in such a unique fashion that it has brought out the best in so many students,” said Dr. Chris Loots of the Navajo Elementary School in Scottsdale, Arizona, who specializes in Curriculum and Instruction. “Being able to see themselves come alive in the stories is very exciting for them, as well as for their families and their classmates. I see an increase in self−confidence each time they produce another story.”This strategic relationship helps EyePower bring the educational benefits of Moo−O to schools in the US and around the world that are already using HMH Storytown Readers. Moo−O is already distributed in the US by HMH′s Learning Services division.“As the promoter of Singapore′s media industry, we are proud that HMH and EyePower are extending the international footprint of Made−by−Singapore serious games solutions,” said Thomas Lim, Senior Director of Interactive Media and Games for the Media Development Authority of Singapore. “We will continue to support companies like theirs who are making a positive difference in the way children learn through play.”“HMH and EyePower create a formidable team to further transform the learning experience for students nationwide,” said James Ruddy, Senior Vice President from HMH. “Our best−in−class content, combined with EyePower′s proven technology, will provide enriching and engaging instruction that prepares students to become productive, 21st−century global citizens.”Beyond the school market, HMH and EyePower plan to bring HMH′s content and Moo−O to the home market, allowing families to come together to bring stories to life, but most importantly, to instill the fun of reading in children.
